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Financial management is at the heart of running a successful business. It affects every aspect, from managing cash flow and tracking business performance to developing plans that ensure that business owners can make the most of opportunities. This guide highlights how financial management can help your business, and how to make sure you have the financial capabilities you need. Running a business can be intensely satisfying but also hugely challenging. Business owners face a multitude of demands on their time, balancing the need to prioritize and deal with a range of urgent tasks while also finding time to look at the bigger picture.
As an entrepreneur, you may well be driven by a passion for what you offer, and focused on what customers want and how you can gain an edge on your competitors. You will also recognize how important it is to be able to raise the financing you need. In fact, financial management can contribute much more to achieving your business goals.

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